ZH Zhihu (ZH) Insider Trading, Ownership & Congress Trades
Services · Services-business services, nec · CIK 0001835724
SEC filings
Insider buyers, 180 days
0
House members buying, 1 year
0
STOCK Act, US House only, disclosed up to 45 days after the trade
Funds added, last quarter
15
13F, latest reported quarter
What the filings say about ZH
Insiders, 180 days
-$1.0K net sold
1 seller · 0% of sales under a 10b5-1 plan
Zhihu insider trades (Form 4)
Form 4 buys and sells (codes P and S). Grants, option exercises
and conversions excluded.
Over the last 180 days, Zhihu Inc. insiders sold a net $1.0K of stock across 1 Form 4 purchases and sales, with no insider buying. Source: SEC Form 4 filings, as of 2026-10-28.
Foreign private issuer: most of its insiders are exempt from SEC Form 4, but some still file it; those filings are listed below, and the record may be incomplete.
Insider
Filed
Shares
Value
Since filing
Context
- First Form 4 purchase or sale (code P or S) here by this insider on our record.
- The trade is 1.1% of the 33,507 shares held after it.
- No other insider sold within 30 days.
- 15 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Cheng Li-Lan sold about $1.0K of ZH on Jun 5, 2026, the largest insider sale at the company on our record; 15 funds added in the latest 13F quarter.1 transaction on record · a thin record, read with care
Since filing: total return from the first close after the filing to the latest close, dividend-adjusted. Not a forecast.
Context lines are counts over the filings above and returns from our own price history, never a price level. Not investment advice.
Seven facts, ranked against the sector ·
Rank is not a forecast
Insiders
net -$1.0K over 180 days
more than 70% of Services
Congress
no House purchase disclosed in the last 12 months
Funds
15 funds bought in last quarter
below 71% of Services
Revenue
-20.3% year over year
below 88% of Services
Margin
-7.1% net margin
below 71% of Services
Buybacks
$23.9M repurchased, FY to 2025-12-31
below 62% of Services
Short interest
3.4% of the float short (float per yahoo 2026-10-27) · 3.4 days to cover · settled 2026-10-15
What changed in the last 30 days
Nothing new filed in the last 30 days
Watch ZH
A free account keeps a watchlist and can send one email a day when insiders, funds or Congress file on the names in it. No password and no card.
The year, with the filings on it
Total return over 12 months. Each marker is a filing; hover or tap one for the detail.
-23.0%12M
Insider sell
Indexed to 100, dividend-adjusted, not a price chart.
When a name files heavily, the largest trades are drawn first.
Who owns ZH: institutional holders (13F)
13F holdings, latest reported quarter
3,639,387 sh
$11.5M
577,573 sh
$1.8M
551,048 sh
$1.7M
508,019 sh
$1.6M
508,019 sh
$1.6M
Congress trades in ZH
No Congress trades reported
No House member has disclosed a trade in this stock. See what Congress is buying.
Activist and 5% holders (13D/13G)
No 5%+ ownership filings
Nobody has filed for crossing 5%. That is a fact, not missing data.
ZH planned insider sales (Form 144)
No planned-sale notices
No insider has filed to sell. Watch this after a run-up.
ZH mutual fund holders (N-PORT)
Funds ranked by the share of their own portfolio in this stock (N-PORT).
Jacob Discovery Fund
$375.7K position · as of 2026-05-31
2.3%
Jacob Internet Fund
$752.2K position · as of 2026-05-31
1.7%
Columbia Greater China Fund
$186.7K position · as of 2026-05-31
0.4%
Dodge & Cox Emerging Markets Stock Fund
$1.5M position · as of 2026-06-30
0.1%
Invesco Golden Dragon China ETF
$85.9K position · as of 2026-07-31
0.1%
VOYA MULTI-MANAGER INTERNATIONAL SMALL CAP FUND
$122.7K position · as of 2026-07-31
0.0%
SEC N-PORT, monthly, about 60 days late · funds ≥ $10M ·
% is the share of the fund's own portfolio
Live price
Daily candles from TradingView, under their licence. No filings marked.
Why this name is on the desk
The complete filing record, in one place.
The record shows a net $1.0K sold by insiders over 180 days, 15 funds added last quarter. Each figure is a federal filing, dated the day it went public.
ZH financials
Revenue growth
-20.3%
XBRL, annual
Net margin
-7.1%
Ratios from the company's XBRL filings, latest filings
Revenue, TTM
n/a
fewer than four consecutive quarters of revenue filed
Revenue, TTM ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Single quarter
Net margin, TTM
n/a
needs four consecutive quarters of both revenue and net income
Net margin, TTM ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Single quarter
Free cash flow, TTM
n/a
fewer than four consecutive quarters of operating cash flow
Free cash flow, TTM ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Single quarter
Debt to equity
0.01x
current debt only, 2025-12-31; equity 2025-12-31
Debt to equity ZH
| FY Dec 2025 | 0.01x |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Cash flow to debt
n/a
needs four quarters of operating cash flow
Cash flow to debt ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Return on equity
n/a
fewer than four consecutive quarters of net income
Return on equity ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Return on assets
n/a
fewer than four consecutive quarters of net income
Return on assets ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Return on invested capital
n/a
fewer than four consecutive quarters of operating income
Return on invested capital ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Return on capital employed
n/a
fewer than four consecutive quarters of operating income
Return on capital employed ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
P/E, trailing
n/a
fewer than four consecutive quarters of diluted EPS
P/E, trailing ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Enterprise value
n/a
no share count filed
Enterprise value ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
FCF yield
n/a
no share count filed
FCF yield ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
PEG, trailing
n/a
fewer than four consecutive quarters of diluted EPS
PEG, trailing ZH
| FY Dec 2025 | n/a |
| FY Dec 2024 | n/a |
| FY Dec 2023 | n/a |
| FY Dec 2022 | n/a |
| FY Dec 2021 | n/a |
| none filed |
At each fiscal year end
Trailing four quarters at each quarter end
Price as of 2026-10-27. Hover or tap a tile for its yearly and quarterly history.
Method
TTM is four consecutive fiscal quarters; Q4 is the year minus nine months when not filed. Returns use the average of opening and closing balances. EBIT is approximated by operating income. PEG uses trailing EPS growth.
Fundamentals
Annual figures from XBRL filings. Pick a past date to see them as known then.
| 2025-12 | 2024-12 | 2023-12 | 2022-12 | |
|---|---|---|---|---|
| Revenue | $2.7B | $3.6B | $4.2B | $3.6B |
| Gross profit | $1.6B | $2.2B | $2.3B | $1.8B |
| Operating income | -$507.3M | -$481.1M | -$1.1B | -$1.6B |
| Net income | -$195.2M | -$169.0M | -$839.5M | -$1.6B |
| EPS (diluted) | -0.80 | -0.63 | -2.82 | -5.19 |
| Operating cash flow | -$363.6M | -$280.2M | -$415.5M | -$1.1B |
| Cash | $3.4B | $4.0B | $2.1B | $4.5B |
| Buybacks | $167.1M | $400.7M | $369.6M | $128.0M |
SEC XBRL, fiscal years, as known on 2026-10-28
ZH Stock Sonar score 5/7 axes
Find similar shapesCompareZH ranks highest on financial health (88th percentile) and risk and compliance (44th), and lowest on growth (12th), among Services peers.
5 of 7 axes scored. Each is a percentile against sector peers (all companies when the sector is thin); higher is better. An unscored axis is unmeasured, not low. How it is scored
ZH filings, in plain words
Are Zhihu insiders buying or selling ZH?
In the 180 days to 2026-10-28, Zhihu insiders were net sellers, a net $1.0K across purchases and sales reported on Form 4, by 1 seller.
Read the full summary
In the 180 days to 2026-10-28, Zhihu insiders were net sellers of ZH, a net $1.0K across purchases and sales reported on Form 4 by 1 seller. Each figure is counted from SEC and House filings as of 2026-10-28, dated the day the filing was made public.
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