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HUBS · Hubspot Inc
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HUBS Hubspot (HUBS) Insider Trading, Ownership & Congress Trades

Software & IT · Services-prepackaged software · CIK 0001404655
Cluster · 4 insidersC-suite buying · 2Form 144 · 4
House members buying, 1 year
0
STOCK Act, US House only, disclosed up to 45 days after the trade
Funds added, last quarter
318
13F, latest reported quarter

What the filings say about HUBS

Insiders, 180 days
-$8.9M net sold
4 buyers · 2 sellers · 38% of sales under a 10b5-1 plan
Congress, 1 year
0 bought · 1 sold
Latest: sale, 2025-11-19
Planned sales (Form 144), 90 days
$6.2M
4 notices

Hubspot insider trades (Form 4)

Form 4 buys and sells (codes P and S). Grants, option exercises and conversions excluded.

Over the last 180 days, HUBSPOT INC insiders sold a net $8.9M of stock across 527 Form 4 purchases and sales, with 4 insiders buying. Source: SEC Form 4 filings, as of 2026-10-28.

Insider
Filed
Shares
Value
Since filing
SELL
2026-10-21 SECtraded 2026-10-20
8,500
$2.0M
-1.2%
Context
  • 211 earlier Form 4 trades (code P or S) here by this insider (3 buys, 208 sales), the last on Sep 15, 2026.
  • -1.1% median (-6.1% mean) 90-day return after 3 previous buys.
  • The trade is 14.3% of the 59,500 shares held after it.
  • No other insider sold within 30 days.
  • 318 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Halligan Brian sold about $2.0M of HUBS under a 10b5-1 plan on Oct 20, 2026; 318 funds added in the latest 13F quarter.
SELL
2026-09-17 SECtraded 2026-09-15
8,500
$2.1M
+22.1%
Context
  • 210 earlier Form 4 trades (code P or S) here by this insider (3 buys, 207 sales), the last on Aug 18, 2026.
  • -1.1% median (-6.1% mean) 90-day return after 3 previous buys.
  • The trade is 12.5% of the 68,000 shares held after it.
  • No other insider sold within 30 days.
  • 318 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Halligan Brian sold about $2.1M of HUBS under a 10b5-1 plan on Sep 15, 2026; 318 funds added in the latest 13F quarter.
SELL
2026-08-20 SECtraded 2026-08-18
8,500
$1.9M
+10.0%
Context
  • 209 earlier Form 4 trades (code P or S) here by this insider (3 buys, 206 sales), the last on Jul 21, 2026.
  • -1.1% median (-6.1% mean) 90-day return after 3 previous buys.
  • The trade is 11.1% of the 76,500 shares held after it.
  • 1 other insider sold within 30 days.
  • 318 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Halligan Brian sold about $1.9M of HUBS under a 10b5-1 plan on Aug 18, 2026; 1 other insider sold within 30 days and 318 funds added in the latest 13F quarter.
BUY
2026-08-10 SEC
925
$199.7K
+19.7%
Context
  • First Form 4 purchase or sale (code P or S) here by this insider on our record.
  • The trade is 47.7% of the 1,940 shares held after it.
  • No other insider bought within 30 days.
  • 318 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Dischler Gerald bought about $199.7K of HUBS on Aug 10, 2026; 318 funds added in the latest 13F quarter.
Chief Legal Officer
SELL
2026-08-06 SECtraded 2026-08-04
702
$165.1K
+25.4%
Context
  • 3 earlier Form 4 trades (code P or S) here by this insider (3 sales), the last on May 4, 2026.
  • The trade is 4.8% of the 14,581 shares held after it.
  • 1 other insider sold within 30 days.
  • 318 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Chief Legal Officer FISHER ERIKA ASHLEY sold about $165.1K of HUBS on Aug 4, 2026; 1 other insider sold within 30 days and 318 funds added in the latest 13F quarter.
527 transactions on record
Since filing: total return from the first close after the filing to the latest close, dividend-adjusted. Not a forecast.
Context lines are counts over the filings above and returns from our own price history, never a price level. Not investment advice.
Showing the latest few. to see 522 more transactions and use the screener and CSV export. We store only your email; there is no password.
Seven facts, ranked against the sector · Rank is not a forecast
Insiders
net -$8.9M over 180 days
-$6.0M over 90 days
below 68% of Software & IT
Congress
no House purchase disclosed in the last 12 months
Funds
318 funds bought in last quarter
more than 86% of Software & IT
Revenue
+19.2% year over year
more than 70% of Software & IT
Margin
1.5% net margin
more than 58% of Software & IT
Buybacks
$742.9M repurchased, FY to 2026-06-30
more than 90% of Software & IT
Short interest
9.6% of the float short (float per yahoo 2026-10-26) · 2.0 days to cover · settled 2026-09-30
more than 82% of Software & IT
What changed in the last 30 days
Oct 21Director Halligan Brian sold $2.0M under a 10b5-1 plan (Oct 20)
Why it matters
A 10b5-1 plan schedules trades months ahead, so this says little about what the insider thinks today.
Oct 20Director Halligan Brian filed to sell $2.0M by Oct 20 (Form 144)
Why it matters
A Form 144 is a notice of intent to sell; the sale may not happen, and it says nothing about the price.

Watch HUBS

A free account keeps a watchlist and can send one email a day when insiders, funds or Congress file on the names in it. No password and no card.

The year, with the filings on it
Total return over 12 months. Each marker is a filing; hover or tap one for the detail.
-44.5%12M
-64%-41%-19%+4%2025-102025-122026-022026-042026-062026-082026-10 2025-11-18 · Halligan Brian sold $3.1M2025-12-16 · Halligan Brian sold $3.1M2026-01-20 · Halligan Brian sold $2.6M2026-03-17 · Halligan Brian sold $2.2M2026-02-17 · Halligan Brian sold $2.1M2026-09-15 · Halligan Brian sold $2.1M2026-10-20 · Halligan Brian sold $2.0M2026-04-21 · Halligan Brian sold $1.9M2026-07-21 · Halligan Brian sold $1.9M2026-05-19 · Halligan Brian sold $1.9M2026-08-18 · Halligan Brian sold $1.9M2026-05-12 · Shah Dharmesh bought $1.8M2026-06-16 · Halligan Brian sold $1.6M2026-05-12 · Rangan Yamini bought $522.1K2026-05-11 · NORRINGTON LORRIE M bought $250.0K2026-05-04 · FISHER ERIKA ASHLEY sold $216.5K2026-02-04 · FISHER ERIKA ASHLEY sold $200.2K2026-08-10 · Dischler Gerald bought $199.7K2026-08-04 · FISHER ERIKA ASHLEY sold $165.1K2026-02-03 · FISHER ERIKA ASHLEY sold $148.4K2025-11-03 · Halligan Brian sold $115.9K2026-10-20 · Halligan Brian filed to sell $2.0M2026-09-15 · Halligan Brian filed to sell $2.1M2026-08-18 · Halligan Brian filed to sell $1.9M2026-08-04 · FISHER ERIKA ASHLEY filed to sell $165.1K2026-07-21 · Halligan Brian filed to sell $1.9M2026-07-08 · Brian Halligan filed to sell $1.6M
Insider buyInsider sellForm 144 (planned sale)
Indexed to 100, dividend-adjusted, not a price chart. When a name files heavily, the largest trades are drawn first.

Who owns HUBS: institutional holders (13F)

13F holdings, latest reported quarter
3,459,461 sh
$631.4M
$441.3M
$332.1M

Congress trades in HUBS

STOCK Act disclosures, US House only, filed up to 45 days after the trade
Sold 2025-11-19 · disclosed 40 days later
$1,001 - $15,000
Sold 2025-03-28 · disclosed 138 days later
$1,001 - $15,000
Bought 2025-02-21 · disclosed 173 days later
$1,001 - $15,000
Sold 2024-07-01 · disclosed 45 days later
$1,001 - $15,000

Activist and 5% holders (13D/13G)

No 5%+ ownership filings
Nobody has filed for crossing 5%. That is a fact, not missing data.

HUBS planned insider sales (Form 144)

Notice of intent to sell, filed before any sale
Halligan Brian
Filed 2026-10-20
$2.0M
Halligan Brian
Filed 2026-09-15
$2.1M
Halligan Brian
Filed 2026-08-18
$1.9M
FISHER ERIKA ASHLEY
Filed 2026-08-04
$165.1K
Halligan Brian
Filed 2026-07-21
$1.9M

HUBS mutual fund holders (N-PORT)

Funds ranked by the share of their own portfolio in this stock (N-PORT).
Spyglass Growth Fund
$36.5M position · as of 2026-06-30
3.6%
Global X Cloud Computing ETF
$9.1M position · as of 2026-05-31
3.4%
JPMorgan U.S. Large Cap Value Plus ETF
$571.8K position · as of 2026-07-31
2.3%
The Gabelli Dividend Growth Fund
$383.3K position · as of 2026-06-30
1.8%
First Trust Cloud Computing ETF
$44.1M position · as of 2026-06-30
1.6%
Saratoga Large Capitalization Growth Portfolio
$562.6K position · as of 2026-05-31
1.5%
SEC N-PORT, monthly, about 60 days late · funds ≥ $10M · % is the share of the fund's own portfolio
Live price
Daily candles from TradingView, under their licence. No filings marked.
Why this name is on the desk
4 insiders reported buying shares.
The record shows a net $8.9M sold by insiders over 180 days, 318 funds added last quarter, $6.2M in planned Form 144 sales. Each figure is a federal filing, dated the day it went public.
Same sector, ranked by filing activity
Sector by SEC SIC code

HUBS financials

Revenue growth
+19.2%
XBRL, annual
Net margin
1.5%
Ratios from the company's XBRL filings, latest filings
Revenue, TTM
$3.4B
four quarters, 2025-07-01 to 2026-06-30
Net margin, TTM
+4.3%
net income over revenue, 2025-07-01 to 2026-06-30
Free cash flow, TTM
$797.5M
operating cash flow minus capex, 2025-07-01 to 2026-06-30
Debt to equity
n/a
no debt line filed
Cash flow to debt
n/a
no debt line filed
Return on equity
+7.9%
TTM net income over average of 2025-06-30 and 2026-06-30
Return on assets
+4.1%
TTM net income over average of 2025-06-30 and 2026-06-30
Return on invested capital
n/a
no debt line filed
Return on capital employed
+6.0%
operating income (EBIT proxy) over average of 2025-06-30 and 2026-06-30 minus current liabilities
P/E, trailing
93.95x
close 2026-10-26 over four quarters of diluted EPS, 2025-07-01 to 2026-06-30
Enterprise value
n/a
no debt line filed
FCF yield
+6.1%
TTM free cash flow over market value at close 2026-10-26
PEG, trailing
n/a
prior-year trailing EPS was a loss, growth undefined
Price as of 2026-10-26. Hover or tap a tile for its yearly and quarterly history.
Method
TTM is four consecutive fiscal quarters; Q4 is the year minus nine months when not filed. Returns use the average of opening and closing balances. EBIT is approximated by operating income. PEG uses trailing EPS growth.
Fundamentals
Annual figures from XBRL filings. Pick a past date to see them as known then.
2025-122024-122023-122022-12
Revenue$3.1B$2.6B$2.2B$1.7B
Gross profit$2.6B$2.2B$1.8B$1.4B
Operating income$7.4M-$67.6M-$200.9M-$102.9M
Net income$45.9M$4.6M-$176.3M-$112.7M
EPS (diluted)0.860.09-3.30-2.23
Operating cash flow$760.7M$598.6M$351.0M$273.2M
Cash$882.2M$512.7M$388.0M$331.0M
Buybacks$500.0Mn/an/an/a
SEC XBRL, fiscal years, as known on 2026-10-28

HUBS Stock Sonar score 5/7 axes

Find similar shapesCompare

HUBS ranks highest on growth (76th percentile) and insider conviction (67th), and lowest on risk and compliance (33rd), among Software & IT peers.

ProfitGrowthInsidersInstitutionsRisk
Profitability
64
Inputs
  • Return on equity+7.9% · 62 pct, sector of 286
  • Return on assets+4.1% · 68 pct, sector of 381
  • Return on invested capitalno debt line filed
  • Return on capital employed+6.0% · 64 pct, sector of 294
Growth
76
Inputs
  • Revenue growth, YoY+19.2% · 70 pct, sector of 480
  • Backlog growth, YoY+30.8% · 81 pct, sector of 182
Insider conviction
67
Inputs
  • Net Form 4 buying (codes P and S), 180d-$2.9M · 41 pct, sector of 285
  • Insider buyers, 180d4 · 94 pct, sector of 290
Institutional and government
49
Inputs
  • Funds adding, latest quarter318 · 86 pct, sector of 415
  • Congress net buyers, 365d-1 · 11 pct, sector of 72
  • Federal contracts, 180dno federal contracts in 180 days
  • Lobbying spend, 4 quartersno lobbying filings in the last four quarters
Risk and compliance
33
Inputs
  • Short interest, % of float+9.6% · 28 pct, sector of 530
  • Recalls per $1B revenue, 3ynot measured for this sector, almost no peer has an event
  • EPA cases per $1B revenue, 5ynot measured for this sector, almost no peer has an event
  • New text in Risk Factors, latest 10-K+13.3% · 39 pct, sector of 316
2 not measured: Financial health, US patents
  • Financial health needs 1 of 2 inputs, 0 present: no debt line filed
  • US patents needs 1 of 2 inputs, 0 present: patent data not loaded yet

5 of 7 axes scored. Each is a percentile against sector peers (all companies when the sector is thin); higher is better. An unscored axis is unmeasured, not low. How it is scored

HUBS filings, in plain words

Are Hubspot insiders buying or selling HUBS?

In the 180 days to 2026-10-28, Hubspot insiders were net sellers, a net $8.9M: $2.8M of purchases and $11.7M of sales reported on Form 4, by 4 buyers and 2 sellers.

Have members of Congress traded HUBS?

Yes. In the year to 2026-10-28, 0 House members disclosed buying HUBS and 1 House member disclosed selling it; the latest on record is a sale by Josh Gottheimer dated 2025-11-19.

Are there planned insider sales of HUBS?

Yes. 4 Form 144 notices of planned insider sales were filed in the 90 days to 2026-10-28, covering $6.2M of stock; the latest, by Halligan Brian, was filed 2026-10-20.

Read the full summary

In the 180 days to 2026-10-28, Hubspot insiders were net sellers of HUBS, a net $8.9M across purchases and sales reported on Form 4 by 4 buyers and 2 sellers. 4 insiders reported purchases in that window. 38% of the 8 insider sales were made under a Rule 10b5-1 plan; the rest were not flagged as planned. In the year to 2026-10-28, 0 members of Congress disclosed buying HUBS and 1 member disclosed selling it; the latest on record is a sale by Josh Gottheimer dated 2025-11-19. Insiders filed 4 Form 144 notices of intent to sell in the 90 days to 2026-10-28, covering $6.2M of stock. Each figure is counted from SEC and House filings as of 2026-10-28, dated the day the filing was made public.

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