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BIDU · Baidu, Inc.
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BIDU Baidu (BIDU) Insider Trading, Ownership & Congress Trades

Software & IT · Services-computer programming, data processing, etc. · CIK 0001329099
Form 144 · 1
Insider buyers, 180 days
0
House members buying, 1 year
0
STOCK Act, US House only, disclosed up to 45 days after the trade
Funds added, last quarter
237
13F, latest reported quarter
Conversions, 180 days
4
Codes C/M, not in net · $0 priced

What the filings say about BIDU

Insiders, 180 days
-$2.0M net sold
1 seller · 0% of sales under a 10b5-1 plan
Planned sales (Form 144), 90 days
$10.7M
1 notice

Baidu insider trades (Form 4)

Form 4 buys and sells (codes P and S). Grants, option exercises and conversions excluded.

Over the last 180 days, Baidu, Inc. insiders sold a net $2.0M of stock across 1 Form 4 purchases and sales, with no insider buying. Source: SEC Form 4 filings, as of 2026-10-28.

Foreign private issuer: most of its insiders are exempt from SEC Form 4, but some still file it; those filings are listed below, and the record may be incomplete.

Insider
Filed
Shares
Value
Since filing
Director
SELL
2026-05-26 SECtraded 2026-05-21
122,584
$2.0M
-39.8%
Context
  • First Form 4 purchase or sale (code P or S) here by this insider on our record.
  • No other insider sold within 30 days.
  • 237 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Foo Jixun sold about $2.0M of BIDU on May 21, 2026, the largest insider sale at the company on our record; 237 funds added in the latest 13F quarter.
1 transaction on record · a thin record, read with care
Since filing: total return from the first close after the filing to the latest close, dividend-adjusted. Not a forecast.
Context lines are counts over the filings above and returns from our own price history, never a price level. Not investment advice.
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Seven facts, ranked against the sector · Rank is not a forecast
Insiders
net -$2.0M over 180 days
more than 52% of Software & IT
Congress
no House purchase disclosed in the last 12 months
Funds
237 funds bought in last quarter
more than 79% of Software & IT
Revenue
+1.2% year over year
below 68% of Software & IT
Margin
4.3% net margin
more than 64% of Software & IT
Buybacks
$792.0M repurchased, FY to 2025-12-31
more than 91% of Software & IT
Short interest
3.4% of the float short (float per yahoo 2026-10-26) · 4.0 days to cover · settled 2026-09-30
What changed in the last 30 days
Oct 5Affiliate MELISSA DONGMIN MA filed to sell $10.7M by Oct 5 (Form 144)
Why it matters
A Form 144 is a notice of intent to sell; the sale may not happen, and it says nothing about the price.

Watch BIDU

A free account keeps a watchlist and can send one email a day when insiders, funds or Congress file on the names in it. No password and no card.

The year, with the filings on it
Total return over 12 months. Each marker is a filing; hover or tap one for the detail.
-35.0%12M
-36%-12%+11%+35%2025-102025-122026-022026-042026-062026-082026-10 2026-05-21 · Foo Jixun sold $2.0M2026-10-05 · MELISSA DONGMIN MA filed to sell $10.7M2026-07-01 · MELISSA DONGMIN MA filed to sell $13.8M
Insider sellForm 144 (planned sale)
Indexed to 100, dividend-adjusted, not a price chart. When a name files heavily, the largest trades are drawn first.

Who owns BIDU: institutional holders (13F)

13F holdings, latest reported quarter
$1.3B
6,502,445 sh
$743.2M
3,042,042 sh
$347.7M
$165.0M

Congress trades in BIDU

No Congress trades reported
No House member has disclosed a trade in this stock. See what Congress is buying.

Activist and 5% holders (13D/13G)

No 5%+ ownership filings
Nobody has filed for crossing 5%. That is a fact, not missing data.

BIDU planned insider sales (Form 144)

Notice of intent to sell, filed before any sale
MELISSA DONGMIN MA
Filed 2026-10-05
$10.7M
MELISSA DONGMIN MA
Filed 2026-07-01
$13.8M

BIDU mutual fund holders (N-PORT)

Funds ranked by the share of their own portfolio in this stock (N-PORT).
Invesco Golden Dragon China ETF
$6.3M position · as of 2026-07-31
6.4%
Themes China Generative Artificial Intelligence ETF
$1.5M position · as of 2026-06-30
5.7%
Asia Opportunity Portfolio
$4.3M position · as of 2026-06-30
4.1%
Sofi Agentic AI ETF
$428.1K position · as of 2026-05-31
3.8%
Guinness Atkinson China & Hong Kong Fund
$821.1K position · as of 2026-06-30
3.6%
Developing Opportunity Portfolio
$908.6K position · as of 2026-06-30
3.4%
SEC N-PORT, monthly, about 60 days late · funds ≥ $10M · % is the share of the fund's own portfolio
Live price
Daily candles from TradingView, under their licence. No filings marked.
Why this name is on the desk
Insiders have filed to sell, before selling.
The record shows a net $2.0M sold by insiders over 180 days, 237 funds added last quarter, $10.7M in planned Form 144 sales. Each figure is a federal filing, dated the day it went public.
Same sector, ranked by filing activity
Sector by SEC SIC code

BIDU financials

Revenue growth
+1.2%
XBRL, annual
Net margin
4.3%
Ratios from the company's XBRL filings, latest filings
Revenue, TTM
n/a
fewer than four consecutive quarters of revenue filed
Net margin, TTM
n/a
needs four consecutive quarters of both revenue and net income
Free cash flow, TTM
n/a
fewer than four consecutive quarters of operating cash flow
Debt to equity
0.16x
LongTermDebt as filed 2025-12-31 (includes the current portion); equity 2025-12-31
Cash flow to debt
n/a
needs four quarters of operating cash flow
Return on equity
n/a
fewer than four consecutive quarters of net income
Return on assets
n/a
fewer than four consecutive quarters of net income
Return on invested capital
n/a
fewer than four consecutive quarters of operating income
Return on capital employed
n/a
fewer than four consecutive quarters of operating income
P/E, trailing
n/a
fewer than four consecutive quarters of diluted EPS
Enterprise value
n/a
no share count filed
FCF yield
n/a
no share count filed
PEG, trailing
n/a
fewer than four consecutive quarters of diluted EPS
Price as of 2026-10-27. Hover or tap a tile for its yearly and quarterly history.
Method
TTM is four consecutive fiscal quarters; Q4 is the year minus nine months when not filed. Returns use the average of opening and closing balances. EBIT is approximated by operating income. PEG uses trailing EPS growth.
Fundamentals
Annual figures from XBRL filings. Pick a past date to see them as known then.
2025-122024-122023-122022-12
Revenue$129.1B$133.1B$134.6B$123.7B
Operating income-$5.8B$21.3B$21.9B$15.9B
Net income$5.6B$23.8B$20.3B$7.6B
Operating cash flow-$3.0B$21.2B$36.6B$26.2B
Cash$24.6B$24.8B$25.2B$53.2B
Long-term debt$41.3B$36.0B$41.0B$46.8B
Buybacks$5.5B$6.3B$4.8B$1.9B
SEC XBRL, fiscal years, as known on 2026-10-28

BIDU Stock Sonar score 5/7 axes

Find similar shapesCompare

BIDU ranks highest on institutional and government (79th percentile) and risk and compliance (59th), and lowest on growth (18th), among Software & IT peers.

HealthGrowthInsidersInstitutionsRisk
Financial health
52
Inputs
  • Debt to equity0.16x · 52 pct, sector of 288
  • Cash flow to debtneeds four quarters of operating cash flow
Growth
18
Inputs
  • Revenue growth, YoY+1.2% · 32 pct, sector of 480
  • Backlog growth, YoY-57.0% · 5 pct, sector of 182
Insider conviction
24
Inputs
  • Net Form 4 buying (codes P and S), 180d-$2.0M · 48 pct, sector of 285
  • Insider buyers, 180d0 · 0 pct, sector of 290
Institutional and government
79
Inputs
  • Funds adding, latest quarter237 · 79 pct, sector of 415
  • Congress net buyers, 365dno Congress trades in 365 days
  • Federal contracts, 180dno federal contracts in 180 days
  • Lobbying spend, 4 quartersno lobbying filings in the last four quarters
Risk and compliance
59
Inputs
  • Short interest, % of float+3.4% · 59 pct, sector of 530
  • Recalls per $1B revenue, 3ynot measured for this sector, almost no peer has an event
  • EPA cases per $1B revenue, 5ynot measured for this sector, almost no peer has an event
  • New text in Risk Factors, latest 10-Kneeds two 10-Ks with a Risk Factors section (not 20-F filers or stubs)
2 not measured: Profitability, US patents
  • Profitability needs 2 of 4 inputs, 0 present: fewer than four consecutive quarters of net income; fewer than four consecutive quarters of operating income
  • US patents needs 1 of 2 inputs, 0 present: patent data not loaded yet

5 of 7 axes scored. Each is a percentile against sector peers (all companies when the sector is thin); higher is better. An unscored axis is unmeasured, not low. How it is scored

BIDU filings, in plain words

Are Baidu insiders buying or selling BIDU?

In the 180 days to 2026-10-28, Baidu insiders were net sellers, a net $2.0M across purchases and sales reported on Form 4, by 1 seller.

Are there planned insider sales of BIDU?

Yes. 1 Form 144 notice of planned insider sales was filed in the 90 days to 2026-10-28, covering $10.7M of stock; the latest, by MELISSA DONGMIN MA, was filed 2026-10-05.

Read the full summary

In the 180 days to 2026-10-28, Baidu insiders were net sellers of BIDU, a net $2.0M across purchases and sales reported on Form 4 by 1 seller. Insiders filed 1 Form 144 notice of intent to sell in the 90 days to 2026-10-28, covering $10.7M of stock. Each figure is counted from SEC and House filings as of 2026-10-28, dated the day the filing was made public.

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