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GRWG · Growgeneration Corp.
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GRWG GrowGeneration (GRWG) Insider Trading, Ownership & Congress Trades

Wholesale & Retail · Retail-building materials, hardware, garden supply · CIK 0001604868
C-suite buying · 1
House members buying, 1 year
0
STOCK Act, US House only, disclosed up to 45 days after the trade
Funds added, last quarter
32
13F, latest reported quarter

What the filings say about GRWG

Insiders, 180 days
+$106.0K net bought
2 buyers

GrowGeneration insider trades (Form 4)

Form 4 buys and sells (codes P and S). Grants, option exercises and conversions excluded.

Over the last 180 days, GrowGeneration Corp. insiders bought a net $106.0K of stock across 21 Form 4 purchases and sales, with 2 insiders buying. Source: SEC Form 4 filings, as of 2026-10-28.

Insider
Filed
Shares
Value
Since filing
Director
BUY
2026-09-18 SECtraded 2026-05-20
4,000
$6.7K
-8.3%
Context
  • 1 earlier Form 4 trade (code P or S) here by this insider (1 buy), the last on Aug 27, 2024.
  • The trade is 3.7% of the 106,870 shares held after it.
  • 1 other insider bought within 30 days.
  • 32 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director ADAMS EULA L bought about $6.7K of GRWG on May 20, 2026; 1 other insider bought within 30 days and 32 funds added in the latest 13F quarter.
BUY
2026-05-19 SECtraded 2026-05-18
64,098
$99.4K
-17.2%
Context
  • 9 earlier Form 4 trades (code P or S) here by this insider (7 buys, 2 sales), the last on Nov 13, 2025.
  • -7.4% median (-4.3% mean) 90-day return after 7 previous buys.
  • The trade is 3.6% of the 1,765,800 shares held after it.
  • 1 other insider bought within 30 days.
  • 32 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: CEO Lampert Darren bought about $99.4K of GRWG on May 18, 2026; 1 other insider bought within 30 days and 32 funds added in the latest 13F quarter.
SELL
2025-11-14 SECtraded 2025-11-13
56,540
$91.0K
-7.1%
Context
  • 8 earlier Form 4 trades (code P or S) here by this insider (7 buys, 1 sale), the last on Nov 12, 2025.
  • -7.4% median (-4.3% mean) 90-day return after 7 previous buys.
  • The trade is 3.4% of the 1,651,702 shares held after it.
  • No other insider sold within 30 days.
  • 32 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: CEO Lampert Darren sold about $91.0K of GRWG on Nov 13, 2025; 32 funds added in the latest 13F quarter.
SELL
2025-11-14 SECtraded 2025-11-12
70,280
$122.3K
-7.1%
Context
  • 7 earlier Form 4 trades (code P or S) here by this insider (7 buys), the last on Mar 19, 2025.
  • -7.4% median (-4.3% mean) 90-day return after 7 previous buys.
  • The trade is 4.1% of the 1,708,242 shares held after it.
  • No other insider sold within 30 days.
  • 32 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: CEO Lampert Darren sold about $122.3K of GRWG on Nov 12, 2025, the largest insider sale at the company on our record; 32 funds added in the latest 13F quarter.
BUY
2025-09-23 SECtraded 2025-09-22
133,334
$221.3K
-20.9%
Context
  • 2 earlier Form 4 trades (code P or S) here by this insider (2 buys), the last on Aug 15, 2024.
  • -9.6% median (-9.6% mean) 90-day return after 2 previous buys.
  • The trade is 20.0% of the 668,311 shares held after it.
  • No other insider bought within 30 days.
  • 32 funds added in the 13F quarter to Jun 30, 2026.
Insider activity: Director Aiello Stephen bought about $221.3K of GRWG on Sep 22, 2025, the largest insider purchase at the company since 2023; 32 funds added in the latest 13F quarter.
21 transactions on record
Since filing: total return from the first close after the filing to the latest close, dividend-adjusted. Not a forecast.
Context lines are counts over the filings above and returns from our own price history, never a price level. Not investment advice.
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Seven facts, ranked against the sector · Rank is not a forecast
Insiders
net +$106.0K over 180 days
more than 79% of Wholesale & Retail
Congress
no House purchase disclosed in the last 12 months
Funds
32 funds bought in last quarter
below 70% of Wholesale & Retail
Revenue
-14.4% year over year
below 86% of Wholesale & Retail
Margin
-14.9% net margin
below 83% of Wholesale & Retail
Buybacks
$1.0M repurchased, FY to 2026-06-30
below 88% of Wholesale & Retail
Short interest
2.4% of the float short (float per yahoo 2026-10-26) · 4.0 days to cover · settled 2026-09-30
below 57% of Wholesale & Retail
What changed in the last 30 days
Nothing new filed in the last 30 days

Watch GRWG

A free account keeps a watchlist and can send one email a day when insiders, funds or Congress file on the names in it. No password and no card.

The year, with the filings on it
Total return over 12 months. Each marker is a filing; hover or tap one for the detail.
-18.6%12M
-41%-19%+2%+24%2025-102025-122026-022026-042026-062026-082026-10 2025-11-12 · Lampert Darren sold $122.3K2026-05-18 · Lampert Darren bought $99.4K2025-11-13 · Lampert Darren sold $91.0K2026-05-20 · ADAMS EULA L bought $6.7K
Insider buyInsider sell
Indexed to 100, dividend-adjusted, not a price chart. When a name files heavily, the largest trades are drawn first.

Who owns GRWG: institutional holders (13F)

13F holdings, latest reported quarter
1,160,213 sh
$1.7M

Congress trades in GRWG

No Congress trades reported
No House member has disclosed a trade in this stock. See what Congress is buying.

Activist and 5% holders (13D/13G)

No 5%+ ownership filings
Nobody has filed for crossing 5%. That is a fact, not missing data.

GRWG planned insider sales (Form 144)

No planned-sale notices
No insider has filed to sell. Watch this after a run-up.

GRWG mutual fund holders (N-PORT)

Funds ranked by the share of their own portfolio in this stock (N-PORT).
Amplify Seymour Cannabis ETF
$825.0K position · as of 2026-06-30
1.0%
Ultra-Small Company Fund
$149.2K position · as of 2026-06-30
0.2%
iShares Micro-Cap ETF
$281.9K position · as of 2026-06-30
0.0%
1290 VT Micro Cap Portfolio
$19.0K position · as of 2026-06-30
0.0%
PRIMECAP Odyssey Aggressive Growth Fund
$543.3K position · as of 2026-07-31
0.0%
Small Cap Opportunities Trust
$3.7K position · as of 2026-06-30
0.0%
SEC N-PORT, monthly, about 60 days late · funds ≥ $10M · % is the share of the fund's own portfolio
Executive pay vs shareholder return · Darren Lampert
CEO pay, headline and as actually paid, against the company's return and its chosen peers' (DEF 14A).
FY
CEO total
Actually paid
Other execs, avg
TSR
Peer TSR
2025
$658.0K
$622.5K
$656.0K
n/a
n/a
2024
$1.1M
$961.0K
$789.5K
n/a
n/a
2023
$1.3M
$764.1K
$1.0M
n/a
n/a
2022
$1.3M
$3.5M
$1.8M
n/a
n/a
2021
$2.0M
$9.2M
$1.5M
n/a
-58%
Tagged by the company under SEC Item 402(v). Returns are cumulative from the start of the disclosure period. This filer reported no return figures.
Live price
Daily candles from TradingView, under their licence. No filings marked.
Why this name is on the desk
Insiders are net buyers of their own stock.
The record shows a net $106.0K bought by insiders over 180 days, 32 funds added last quarter. Each figure is a federal filing, dated the day it went public.
Same sector, ranked by filing activity
Sector by SEC SIC code

GRWG financials

Revenue growth
-14.4%
XBRL, annual
Net margin
-14.9%
Ratios from the company's XBRL filings, latest filings
Revenue, TTM
$166.7M
four quarters, 2025-07-01 to 2026-06-30
Net margin, TTM
-10.1%
net income over revenue, 2025-07-01 to 2026-06-30
Free cash flow, TTM
-$7.3M
operating cash flow minus capex, 2025-07-01 to 2026-06-30
Debt to equity
0.00x
long-term 2022-12-31 (42 months older than the period end) plus current 2023-12-31 (30 months older than the period end); equity 2026-06-30
Cash flow to debt
n/a
no debt to cover
Return on equity
-17.1%
TTM net income over average of 2025-06-30 and 2026-06-30
Return on assets
-11.3%
TTM net income over average of 2025-06-30 and 2026-06-30
Return on invested capital
n/a
pre-tax loss, no effective tax rate to apply
Return on capital employed
-14.8%
operating income (EBIT proxy) over average of 2025-06-30 and 2026-06-30 minus current liabilities
P/E, trailing
n/a
trailing loss, a multiple of a loss is not meaningful
Enterprise value
$61.4M
market value at close 2026-10-26 on 2026-08-05 shares, plus long-term 2022-12-31 (42 months older than the period end) plus current 2023-12-31 (30 months older than the period end), minus cash 2026-06-30
FCF yield
-8.6%
TTM free cash flow over market value at close 2026-10-26
PEG, trailing
n/a
trailing loss, a multiple of a loss is not meaningful
Price as of 2026-10-26. Hover or tap a tile for its yearly and quarterly history.
Method
TTM is four consecutive fiscal quarters; Q4 is the year minus nine months when not filed. Returns use the average of opening and closing balances. EBIT is approximated by operating income. PEG uses trailing EPS growth.
Fundamentals
Annual figures from XBRL filings. Pick a past date to see them as known then.
2025-122024-122023-122022-12
Revenue$161.7M$188.9M$225.9M$278.2M
Gross profit$43.3M$43.7M$61.3M$70.3M
Operating income-$25.6M-$52.0M-$49.8M-$167.9M
Net income-$24.0M-$49.5M-$46.5M-$163.7M
EPS (diluted)-0.40-0.82-0.76-2.69
Operating cash flow-$9.4M-$1.8M$1.4M$11.9M
Cash$30.4M$27.5M$29.8M$40.1M
Long-term debtn/an/an/a$0
Buybacks$0$6.0M$0$0
SEC XBRL, fiscal years, as known on 2026-10-28

GRWG Stock Sonar score 6/7 axes

Find similar shapesCompare

GRWG ranks highest on financial health (99th percentile) and insider conviction (82nd), and lowest on growth (14th), among Wholesale & Retail peers.

ProfitHealthGrowthInsidersInstitutionsRisk
Profitability
20
Inputs
  • Return on equity-17.1% · 21 pct, sector of 206
  • Return on assets-11.3% · 23 pct, sector of 257
  • Return on invested capitalpre-tax loss, no effective tax rate to apply
  • Return on capital employed-14.8% · 16 pct, sector of 220
Financial health
100
Inputs
  • Debt to equity0.00x · 100 pct, sector of 222
  • Cash flow to debtno debt to cover
Growth
14
Inputs
  • Revenue growth, YoY-14.4% · 14 pct, sector of 311
  • Backlog growth, YoYno backlog line filed, or no year-earlier backlog
Insider conviction
82
Inputs
  • Net Form 4 buying (codes P and S), 180d$106K · 78 pct, sector of 187
  • Insider buyers, 180d2 · 85 pct, sector of 189
Institutional and government
30
Inputs
  • Funds adding, latest quarter32 · 30 pct, sector of 234
  • Congress net buyers, 365dno Congress trades in 365 days
  • Federal contracts, 180dno federal contracts in 180 days
  • Lobbying spend, 4 quartersno lobbying filings in the last four quarters
Risk and compliance
39
Inputs
  • Short interest, % of float+2.4% · 65 pct, sector of 320
  • Recalls per $1B revenue, 3ynot measured for this sector, almost no peer has an event
  • EPA cases per $1B revenue, 5y6.18 per $1B · 0 pct, sector of 242
  • New text in Risk Factors, latest 10-K+10.3% · 51 pct, sector of 226
1 not measured: US patents
  • US patents needs 1 of 2 inputs, 0 present: patent data not loaded yet

6 of 7 axes scored. Each is a percentile against sector peers (all companies when the sector is thin); higher is better. An unscored axis is unmeasured, not low. How it is scored

GRWG filings, in plain words

Are GrowGeneration insiders buying or selling GRWG?

In the 180 days to 2026-10-28, GrowGeneration insiders were net buyers, a net $106.0K across purchases and sales reported on Form 4, by 2 buyers.

Read the full summary

In the 180 days to 2026-10-28, GrowGeneration insiders were net buyers of GRWG, a net $106.0K across purchases and sales reported on Form 4 by 2 buyers. Each figure is counted from SEC and House filings as of 2026-10-28, dated the day the filing was made public.

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